An Appraisal of How to Develop More Socially Responsible Enterprises

An Appraisal of How to Develop More Socially Responsible Enterprises

September 3, 2003

The Planetary Bargain

Published by Earthscan

Distributed by Stylus in the US

August 2003

    “I found the idea of a planetary bargain highly appealing… A most stimulating read.”

    –Kay Sexton, AccountAbility, UK

    “This interesting book takes a broad approach to examining corporate social responsibility in both its conceptual framework and the practical case studies it considers.”

    –International Labour Review

    “I have enjoyed and been very interested to read The Planetary Bargain. It is very informative and also a good read.”

    –Stephanie Draper, The Industrial Society

With recent corporate scandals and growing lack of confidence in large institutions, corporate social responsibility (CSR) matters now more than ever. Encroaching on CSR are concepts such as corporate sustainability and corporate citizenship, and older concerns with business ethics, business in society and the ethical corporation. This significantly revised and updated version of The Planetary Bargain, published by Earthscan, explains the relations among these concepts and reflects the author’s new ideas and their new context.

Drawing on case studies of international companies and analysis of research from the past two decades, The Planetary Bargain shows how corporations can preserve their profitability while treating all stakeholders ethically and responsibly. It suggests a cooperative CSR strategy, which creates prosperity for corporations and for the people they serve. It presents the case for a worldwide agreement, or ‘planetary bargain’, between private and public sectors, arguing that it is good for business and essential for future prosperity and stability.

The book covers CSR matters and in particular:

  • Defines what is meant by CSR
  • Reviews the historical roots of CSR
  • Provides the elements of a theory of CSR
  • Suggests a number of precise indicators that can be used to measure CSR based upon a clear conceptual framework
  • Shows how these indicators can be applied in practice
  • Provides a number of case studies, including evidence from the US, the UK and some developing countries
  • Reviews how CSR is being implemented, audited and reported on by leading groups in the area

About the author:

Michael Hopkins is Managing Director of MHC International and Professor and Chair of the International Centre for Business Performance and Corporate Responsibility at Middlesex University Business School, London, UK.

For further information, TO REQUEST A REVIEW COPY, or to interview the author, please contact Jen Lofquist 703-996-1039, fax 703-661-1547

or e-mail [email protected]

$29.95, paper, 1 85383 978 7

$82.50, cloth, 1 85383 973 6

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