Co-Financing and Better Visibility for CSR Initiatives

Co-Financing and Better Visibility for CSR Initiatives

April 29, 2009

New York, NY – April 28, 2009 – Collective action is the next-generation way for business to achieve real impact against HIV/AIDS, tuberculosis and malaria, enabling companies to get visibility of grand proportions for their CSR efforts and helping to attract new co-financing partners that can improve ROI.

Organizations like PEPFAR and The Global Fund are actively seeking to expand the reach and deepen the impact of their programs. Business Action on Global Health: Resilience & Results, the first annual conference of the Global Business Coalition on HIV/AIDS, TB and Malaria (GBC), will focus on the essentials for turning these innovative ideas into cost-effective, results-oriented action.

Conference participants will learn new strategies on how to set the right agenda, sell ideas, secure funding, share costs, create strong partnerships, implement effective programs and build in long-lasting sustainability.

Business Action on Global Health session leaders include skilled practitioners and innovative thinkers from the worlds of business, economic development, global health and academia. Headliners include:

  • Jill Dougherty, CNN Foreign Correspondent, Conference Anchor
  • Stuart L. Hart – Base of the Pyramid co-creator
  • Gayle Smith, Special Assistant to President Barack Obama and Senior Director for Development, U.S. National Security Council
  • Admiral Timothy Ziemer, U.S. Malaria Coordinator
  • Richard Edelman, President and CEO, Edelman
  • Lee Brenner, Political Director, MySpace.com
  • Sir Mark Moody-Stuart, Chairman, Anglo American plc
  • Susan J. Ashford, Issues-selling Expert from the University of Michigan

Business Action on Global Health: Resilience & Results takes place on June 23-24 at the Capital Hilton in Washington, D.C. Visit http://conference.gbcimpact.org to register and for more information on speakers, the conference agenda and the 8th Annual GBC Business Excellence Awards.

About the Global Business Coalition on HIV/AIDS, TB and Malaria

The Global Business Coalition on HIV/AIDS, Tuberculosis and Malaria is a coalition of more than 220 companies united to keep the fight against these epidemics a global priority. The Coalition provides tailored support so that companies can take an active role in defeating the pandemics. The Coalition also organizes collective actions among companies and links the public and private sectors in ways that pool talents and resources. The official focal point of the private sector delegation to the Global Fund to Fight AIDS, Tuberculosis and Malaria, the Coalition maintains offices in New York, Paris, Johannesburg, Beijing, Nairobi and Moscow. For more information visit: http://www.gbcimpact.org