DUESSELDORF, Germany and GULPH MILLS, Pa., May 20 /PRNewswire/ — Henkel has earmarked assistance totaling 150,000 euros to help the victims of the recent devastating earthquake in China. Working closely with the Henkel sites in China, the company is already in the process of channeling a large portion of this emergency aid in the form of monetary and product donations via the Henkel Friendship Initiative (HFI) to the people in the regions affected. Within the next few days, 50,000 euros will be distributed via the Red Cross in China. Henkel will also be donating hygiene products, cleaning agents and construction materials valued at 50,000 euros. Building on this immediate assistance, Henkel will provide another 50,000 euros over the next few months to support specific reconstruction projects in Sichuan province.
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The HFI is an independent charitable association founded by Henkel together with its employees and retirees in order to provide immediate aid to people worldwide who fall victim of crises or catastrophes. It is one of the pillars supporting Henkel Smile, the umbrella program for the company’s social involvement activities. The areas supported by Henkel Smile include: social welfare, education and science, health, art and culture, and ecology.
Henkel in North America
Henkel markets a wide range of well-known consumer and industrial brands in North America, including Dial(R) soap, Purex(R) laundry detergent, Right Guard(R) antiperspirants, got2b(R) hair gels, and Loctite(R) adhesives. Visit www.henkelna.com for more information.
For more than 130 years, Henkel has been a leader with brands and technologies that make people’s lives easier, better and more beautiful. Henkel operates in three business areas — Home Care, Personal Care, and Adhesives Technologies — and ranks among the Fortune Global 500 companies. In fiscal 2007, Henkel generated sales of 13,074 million euros and operating profit of 1,344 million euros. Our 53,000 employees worldwide are dedicated to fulfilling our corporate claim, “A Brand like a Friend,” and ensuring that people in more than 125 countries can trust in brands and technologies from Henkel.