NASCAR Driver Promotes Grant Program Helping Small Business

August 23, 2024

car with "Readiness for Resiliency" written on the side.

Imagine this: a lifetime of hard work poured into a small business, a dream realized brick by brick. You’ve weathered economic storms, outpaced competitors, and built a loyal customer base. But what if, in an instant, a natural disaster – a hurricane, a wildfire, a flood – could sweep it all away

Approximately twenty-five percent of small businesses never recover from such catastrophes. That’s not a statistic; it’s a heart-wrenching reality for countless entrepreneurs. But it doesn’t have to be yours.

On August 24th, NASCAR driver Denny Hamlin will be roaring onto the Daytona International Speedway with a message louder than any engine: prepare for the unexpected. His car will be a high-speed billboard for a lifeline: the Readiness for Resiliency (R4R) program.

Funded by FedEx and powered by the U.S. Chamber of Commerce Foundation, R4R is a safety net for small businesses. It’s like having a pit crew ready to jump in when disaster strikes. By completing a simple disaster preparedness checklist – available in both English and Spanish – you could be eligible for a $5,000 grant if a disaster hits your area.

car with "ready4resiliency.com" and Mobile and Toyota logos

Imagine that money repairing the damage, restocking shelves, or covering payroll. It’s fuel for your business to keep racing forward.

Every second counts in a race, and every minute counts in a disaster. Don’t let a crisis catch you off guard. Register for the R4R program today. It’s not just about surviving; it’s about thriving. Because in the high-stakes game of business, preparedness is the ultimate victory.

Visit the R4R website now and start building your resilience. Your business deserves a fighting chance.

Click here to learn about FedEx Cares, our global community engagement program.