Sustainability Beyond Compliance in Chemicals-Barcelona 2007

Sustainability Beyond Compliance in Chemicals-Barcelona 2007

August 9, 2007

August 8, 2007- With sustainability a growing concern, chemical companies face increasing pressures to be environmentally and socially responsible, while growing the business. Their response has been to implement the triple bottom line:

Environmental Stewardship

Contributing to society and communities

Creating economic value

As a result, the chemical industry became more sustainable, but its image improved very little. What is the bottom line for the chemical industry today? How can public perceptions be changed? Is there an opportunity to put sustainability at the centre of the business as the ultimate goal?

This upcoming international event will bring together chemical industry leaders. Join them to hear what they are doing to create a more effective strategy and culture for sustainable development among employees, customers, shareholders and suppliers. This is a unique opportunity for executives to share and discuss best practices, case studies, success stories and future trends.

Key Speakers:

Lothar Meinzer, Director of Sustainability Center, BASF

Andre Veneman, Director CSR, Akzo Nobel

Russel Mills, Director Technology & Innovation, Dow

Jacques de Gerlache, Head of Sustainable Development Communications, Solvay

Jan-Paul de Vries, Chief Marketing Officer & Corporate VP Communications, DSM

Peter Natkanski, Head Corporate Health Safety & Environment, Syngenta

Jean-Claude Steinmetz, VP Automotive and Transport. Markets, RHODIA

Rosie Carne, VP Public Affairs & Corporate Communications, YARA

Francesco Degli Innocenti, Ecology of Products and Environmental Communication, Novamont

Key topics:

  • How to make Sustainability pay-off – putting Sustainability at the centre of the business.
  • How to “sell” Sustainability to shareholders, employees, customers and suppliers.
  • How to change public perceptions of chemical industry – Marketing contribution – making invisible value visible.
  • What should chemical companies do differently? Beyond compliance
  • Vision for the Chemical Industry: To be recognised as leading the transition to the sustainable society of the future.
  • Who should attend:

    Chief Reputation Officers, Chief Communications Officers, Chief Marketing Officers, Executive VP, Directors & Heads of: Sustainable Development, Corporate Social Responsibility (CSR), Sustainability, Health, Safety & Environment, Corporate Communications, Sustainability Reporting, Product Stewardship, Environmental Affairs, Public & Governmental Affairs, Internal and External Communications, Stakeholder Relations, Corporate Reputation, Community Partnerships, etc

    For more information please request a free brochure:

    http://www.jacobfleming.com/buxus/generate_page.php?page_id=489